Psychology based tools

Our tools deliver your message better because they help you understand HOW consumers think, not just WHAT they do but WHY?

These tools are simple to apply – we don’t believe in using overly complex tools that are gimmicky and ineffective. Or as an excuse to charge you lots of fees for the pleasure of the journey – Brand Onions, anyone?

But as a process they can add real value and have helped added millions to the bottom line of our clients.

We all know that understanding how consumers think and feel is fundamental to good marketing, but people aren’t numbers or cold data, they are a package of beliefs, emotions, needs, desires and dreams. And as most purchasing is driven by emotional values (something big data can’t tell you) understanding consumer psychology is essential.

To discuss any of our tools, contact Chris Arnold on 07778 05 66 86 or chris@creativeorchestra.com

AardVarK. Using NLP in brand marketing & advertising. See our film on YouTube: