Introduced to us by Will King (King of Shaves), Belle Gel was a new product and the first home DIY nail gel kit that offered women the quality and longevity of nail bars.

We created all aspects of the brand – name, logo, graphics and brand identity.

We also developed a launch strategy and long-term marketing strategy.

We are currently working on a new integrated advertising campaign.

Our expertise in marketing to female consumers has assured them a successful launch.